Session 4-3

Monetized Data Elements - Foundation to Data Monetization

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Label “Useful data” automatically as “Monetized Data Element” based on foundational data reduction techniques. The MDE label becomes metadata provided to internal data consumers or external customers as part of “data as a product”. These MDE labels can be classified into 4 different types that provide a way to prioritize and provide a value to the database attributes. These buckets can be defined as Revenue, Cost, Quality and Business for information and operational technology generated data. Published Article – April 2016. What is “Monetized Data Element”​? Published Article – May 2016. Using Monetized data elements towards stochastic optimization.



Enterprise Data & Transformation Strategy Leader, ZS

Jason Brown

Partner, ZS