Session 3-3
Driving Digital Transformation though Enterprise Data Strategy and Data Culture
Data is fast becoming the key asset to all digitally enabled businesses. The changing digital environment is pushing the need for companies to transform using its data + analytics capability to meet business and consumer needs. At PepsiCo, an Enterprise wide focus on Data + Analytics will drive benefits across four key areas: growth, cost, efficiency and sustainability. Hear how PepsiCo Data + Analytics developed an Enterprise Data Strategy to fuel PepsiCo’s Digital Transformation and fostering a Data Culture.
Speaker
MArk risis
VP Strategy & Global Data Ecosystem, PepsiCo
