Session 3-3

Driving Digital Transformation though Enterprise Data Strategy and Data Culture

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Data is fast becoming the key asset to all digitally enabled businesses. The changing digital environment is pushing the need for companies to transform using its data + analytics capability to meet business and consumer needs. At PepsiCo, an Enterprise wide focus on Data + Analytics will drive benefits across four key areas: growth, cost, efficiency and sustainability. Hear how PepsiCo Data + Analytics developed an Enterprise Data Strategy to fuel PepsiCo’s Digital Transformation and fostering a Data Culture.

Speaker

MArk risis

VP Strategy & Global Data Ecosystem, PepsiCo